Recycling of contributions

The best content often fits. Abev pulls it back into the light, refreshes it, and sends it out again - at the right time and in a form that doesn't look like copy-paste.

Abev continuously tracks the performance of your posts and marks "winners" by reach, engagement and conversions. For each such post, it will offer an intelligent refresh: a new hook, a shortened or expanded version of the text, a reordering of the information, a suggestion of a different visual cut, and an up-to-date CTA. The goal is simple - to make the most of proven topics without having to reinvent everything from scratch.

recyclation

How it works
You turn on the recycling star in the calendar → select from the suggested posts → abev suggests "recycled" text → approve and schedule for new dates. The system also guards the cool-down (so you don't recycle too soon) and recommends ideal slots based on performance history and seasonality.

What you get

  • More results from what's already worked - without unnecessarily producing new content.

  • Fresh feel without audience fatigue - text variations, not mechanical reposts.

  • An evergreen library - an overview of topics and posts that are worth revisiting regularly.

  • Clear comparisons - you can compare the recycled versus the original (before/after recycling).

Practical applications

  • Top educational post once a month in a new version.

  • Seasonal themes (Black Friday, Christmas) prepared in advance and recycled with the current CTA.

  • Product highlights with a different angle (benefit vs. use vs. review).

  • Quick "refresh" after information update (price, availability, dates).

Less work, more effect.
Recycling in abev turns a one-time success into sustainable performance.